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Fashion FLY NEWS

FLY News: Kanye West and Adidas Look To Continue To Shake Up The Sneaker World

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atch out Nike, Kanye West and Adidas are coming for you! Today Adidas announced that they will be continuing their partnership with Kanye in a unprecedented new deal .

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According to TMZ the new deal could put Kanye in the ball park with LeBron’s Nike deal earning the “Famous” rapper potentially billions. This new deal is the biggest partnership Adidas has ever done with a non-athlete.The high demand for Yeezy’s sneakers without a doubt helped Adidas come to this decision easily.

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Adidas most certainly did listen to the kids as Kanye so eloquently stated during his MTV music awards rant  oops we mean speech. The new line will not only focus on men’s and women’s fashion but it will also branch out into athletic gear as well.

Looks like Kanye was a prophet when he tweeted this back in February:

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Adidas will also be opening up stores specifically centered around the Yeezy line.

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An amazing accomplishment for Kanye indeed, but Nike will be just fine in the long run. The move does prove the Kanye has tremendous selling power and we can only expect bigger and better things from this partnership. Maybe now everyone can get their hands on a pair of Yeezy’s.

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Stay Fly!

PHOTO: Dimitrios Kambouris/Getty Images 

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On The Gram: The Internet Erupts After Kanye West Premieres Trolltastic Visual For “Famous””

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Entertainment Fashion

In Fashion: Tyga Reveals His Favorite Kicks & Opens Up About Kylie Jenner In Footwear News, Covers November Issue

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Tyga aka King Gold Chains has been recently known for debuting his collaboration with L.A. Gear. Now, he’s been offered the cover spot of Footwear News‘ November issue, being stamp for his fashion sense, and his love for sneakers.

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In the issue, Tyga talks about his favorite kicks and mass collection, opens up about Kylie Jenner, talks about Yeezy Boosts and more.

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How many pairs of sneakers do you have?

“I’ve got a lot of shoes, but I don’t like to wear a lot. I tend to wear my top three or four. I have over a hundred for sure, but I’m always giving pairs away to my friends or loosing them.”

All sneaker heads have a certain shoe they buy in bulk. What’s yours? 

I’m such a fan of all white Vans. It’s the Cali boy in me again. I just love all white shoes. You can only get like two wears out of them, it just kills me. I buy like five at a time. They just get dirty so fast. You want something to always fit like when you first buy it. That feeling when you first it on.”

You arrived today wearing the new Yeezy 350 boots with a head-to-toe Yeezy look. What do you think it is about what Kanye West has done that has resonated so successfully?

“When he believes in something, he believes in it whether people don’t like it or like it. He’s going to do it anyway. Once people realize that, they take their barrier down. A lot of people judge things based on perception and don’t actually give it a try. Once they do, they like it and realize what he’s trying to do, on all levels. I get what he’s doing musically and am a fan of his as an artist and his drive. Everyone has different tastes, but right now, this is how I’m feeling like dressing.”

About the Yeezy Boost 950 Boots and his special Jenner connect, which he is included in the family special order: 

“It’s winter and these just feel right. I’m lucky I don’t have to try and hunt them down online anymore. I like getting things first.”

Read more over at Footwear News. 

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Entertainment FLY ITEM Stuff Fly People Like

Fly Item of The Day: Lace Em Up with AGLIT ITALY

Sometimes its the simplest things to switch up a classic look. Today, The SFPL has found just that. Aglit Italy‘s Luxury Laces Line will have sneaker heads going wild everywhere. Check it out after the jump.

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Entertainment FLY Interviews Music

Fly Interviews: TK N Cash Talks New Music, Yeezy Boost, Kanye West, Porsha Williams, Drake, J. Cole & more

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TK N Cash stops by SFPL‘s own Stuff Fly People Like TV to drop a few gems on Reality TV, Fashion, Kanye West‘s new clothing line and the Yeezy Boost, wanting to work with Drake and J. Cole and more.

When asked: “which reality star they would have to leave alone to get their mind right?,” one half of TKNC had an interesting response about #RHOA’s Porsha Williams.

Check out both FULL interviews below:

  • TK N Cash on Their Reality Show Guilty Pleasures…
  • Do TK N Cash Like Kanye’s New Clothing Line?
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Shouts-out to TK N Cash for stopping by!

[SFPL’s theme song by producer AlistFame]

Check out their lastest mixtape No Handouts:

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-Stay Fly!