Champs Sports “Her Take” Hosted by Steph Lecor & Norma Now Takes Over YouTube at DJ Khaled’s Champs Sports Store, Steph Visits SXSW & more

Watch Steph Lecor and Norma Now as they recently kicked off “Her Take” in style at Art Basel, where Champs Sports launched the Nike Lunarcharge at DJ Khaled‘s Birthday Party at his private Champs Sports store! Watch the full episode above.

Other episodes include Rapper and G.O.O.D. Music‘s head honcho, Pusha T, Empire‘s Bre-Z, DJ Dimples, Lifestyle Ambassador Missy Diddy LA and more.

Tune in every Wednesday for a new episode of “Her Take.”


During the 2017 SXSW, Her Take took over Austin with special guests.

In the mecca of Austin street art, Steph linked up with DJ Brittany Sky to talk sneakers, international style and earning respect in a male dominated industry.

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Check out the rest of the episodes HERE.

Instagram: @StephLecor | Twitter: @StephieLecor
Instagram: @NormaNow | Twitter: @NormaNow
Instagram: @ChampsSports | Twitter: @ChampsSports | Youtube: ChampsSports
Entertainment FLY Events

SXSW: Sia & Elle King at Samsung’s Galaxy Life Fest


Samsung closed out the final night of Galaxy Life Fest at SXSW with performances from Sia and Elle King. To celebrate the launch of the new Samsung Galaxy S7 and S7 edge devices, Samsung invited guests and Galaxy owners to the last night of the 3-day music event at SXSW.

Elle King kicked off the 2nd night with an unforgettable performance that kept the crowd cheering all night. The singer-songwriter in a sparkly, black flapper-inspired dress and black leather jacket, sang a soulful rock and roll set, including covers of “My Neck My Back” and “Oh Darling” and her radio chart-topper “Ex’s and Oh’s.”


Sia headlined the evening in her signature two-tone wig and rocked a giant blue bow. She was joined by 3 of her dancers whose intense and remarkable movements wowed the audience through the amazing set that included “Bird Set Free, “Big Girls Cry,” “Diamonds,” Cheap Thrills,” Elastic Heart,” “Alive,” “Breathe Me,” “Titanium,” and “Chandelier.”

Photos Courtesy of Samsung for SFPL

Entertainment FLY Events

SXSW: 2 Chainz & Lil Wayne Explore ‘Collegrove’ And Public Enemy Hits The Stage at Samsung’s Galaxy Life Fest


Last night, Samsung celebrated night #2 of Galaxy Life Fest at SXSW with performances from ColleGrove – the new superstar duo composed of 2 Chainz & Lil Wayne – and Public Enemy.

To celebrate the launch of the new Samsung Galaxy S7 and S7 edge devices and the latest ad campaign series featuring Lil Wayne, Samsung invited guests and Galaxy owners to the 2nd night of the 3-day music event at SXSW.


Public Enemy kicked things off in Austin with an unforgettable performance that kept the crowd on its feet all night. The band played a long list of favorites including “Don’t Believe the Hype” and the legendary “Fight the Power.” No stranger to political messages, Chuck D also used the stage to talk about some of today’s hot topics.

ColleGrove aka Chainz & Lil Wayne made their debut performance as they headlined the evening. 2 Chainz kicked things off with several solo tracks, followed by Lil Wayne, who performed favorites “A Milli,” “Lollipop,” “Truffle Butter,” and more. Then the duo took the stage and performed songs from the new album including “Watch Out” and “Duffle Bag.”


Backstage after the show, Lil Wayne poured an entire bottle of champagne on his Galaxy S7, hilariously showing how water (and champagne) resistant the brand new device is.

Photos Courtesy of Samsung for SFPL


SFPL Music: Chica LaFresa – “Mesmerized”


Ever had a huge crush on someone who doesn’t even know you’re alive? But in “Mesmerized,” singer/songwriter Chica LaFresa is dealing with that very scenario and yearning for her secret crush to pay more attention to her then his cup of Hennessy when they find themselves in the same club.

“Mesmerized, looking at you all night sipping on Henessy, boy, your lips should be on me”

Chica as she is more fondly known, is an up and coming songwriter from Harlem, New York. She’s performed multiple times at famed NYC venues like SOB’s, The Pyramid and at SXSW as part of the collective GED but is now focusing her time on wrapping up her debut solo project.

In the meantime, check out her new single below:

Twitter: Chica_la_Fresa 
Instagram: Chica_la_Fresa
Entertainment Music

SXSW Roundup: Our Top Five Performances of SXSW 2015

sxsw 2015

SXSW went down this past week for its 28th year and it was indeed epic! South by Southwest Music and Media Conference 2015 (SXSW) is one of the world’s leading music industry events, offering informational panels, talks, the Trade Show, Music Gear Expo and other activities at the Austin Convention Center in Austin, TX.

SXSW 2015 Big Sean

The most talked about portion of SXSW are the star-studded performances. These showcases include a wide variety of music including Country, Folk, Jazz, Blues, Rock and Hip Hop, from new to old. Here are our favorite performances at SXSW 2015 below:


Big Sean

Big Sean SXSW by YardieGoals


Migos SXSW by YardieGoals

Timberland & Tink

Tink SXSW by YardieGoals

Mike Will Made-It & Friends

Mike Will & Friends SXSW by YardieGoals

T-Pain SXSW by YardieGoals


For more information on the SXSW Music and Media Conference click here!


-Stay FLY

[FLY Girl Cherri]




Entertainment FLY Events

#SXSW: IllMore x Bud Light MIXXTAIL Event with Big Sean, Rae Sremmurd, Future & more [Photos]


Bud Light MIXXTAIL was a presenting sponsor of the IllMore, which in its fifth successful year has become the most talked about late night party during SXSW with exclusive performances each year.

This year, the IllMore featured sets by Chance the Rapper, Fetty Wap, ATrak, Future, Rae Sremmurd, J-Cole, Bun B, Big Sean, Mike Will Made IT and many more.

The IllMore created the ultimate hangout at the Saint Elmo Soundstage with an indoor/outdoor set up, local food trucks, games, hookah lounge, pop-up barbershop and intimate performance area. The after party was the perfect fit for Bud Light MIXXTAIL – a new cocktail-inspired product under the Bud Light portfolio – which is all about the house party.


Bud Light MIXXTAIL worked with local graffiti artists Kristin Freeman and Bradford Maxfield to create original MIXXTAIL signage, as well as a live mural of Biggie that they worked on throughout the three nights – check out the final product below!

On Saturday during the day, Bud Light MIXXTAIL also hosted a pre-party backyard BBQ at the original IllMore house. Guests hung out on the lawn, drank a few MIXXTAILs, played games and ate some BBQ.A few up & coming artists such as Uzi and Good Joon stopped by as well as rapper YG.


More photos below:

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Entertainment FLY Events

SXSW: Iggy Azalea and G-Eazy at Milk Music Lounge, Big Sean at Samsung Studio



This week at SXSW, Samsung hosted an exclusive late night concert at the Samsung Milk Music Lounge with performances by rapper G-Eazy, and artist Iggy Azalea. Guests were welcomed by the beats of DJ Mel DeBarge.


G-Eazy first took the stage to get the crowd ready for the night.  Towards the end of the rapper’s performance, he brought his protégé San Francisco-based singer Devon Baldwin – Devon’s new single “Waiting too Long” recently premiered online and is already gaining tons of attention.


Later in the night, Milk Music’s top artist over the past year, Iggy Azalea, took to the stage wearing cute booty shorts paired perfectly with thigh-high black leggings and a gold and black jacket.  She ended her set with her hit and crowd-favorite, “Fancy” while a hail of confetti rained down on the crowd including A$AP Rocky and his crew.

Additionally, earlier that evening, Samsung hosted a private cocktail party for Universal Music Publishing Group with guest of honor Big Sean (pictured up top). Guests including UMG’s very own Ethiopia Habtemariam, rising artists Vince Staples, BJ The Chicago Kid and Kari Faux celebrated on the Samsung Studio Rooftop to toast to SXSW 2015.  Everyone was having a great time, enjoying light bites and cocktails, posing for GIFs on the Samsung Galaxy Note 4 and dancing to beats by DJ Dexter Love.


[Photos Provided by Samsung via Getty Images]

Entertainment Seen on The Scene...

#SXSW: Seen On The Scene: Mary J. Blige, Danielle Brooks & DJ Mel Debarge at Samsung’s ‘Supper Club Series’ [Photos]

Mary J. Blige and Chef Paul Qui
Mary J. Blige and Chef Paul Qui

Samsung continued their Supper Club Series with an intimate performance by singer/songwriter Mary J. Blige. Upon arrival, attendees were welcomed with a cocktail hour to the beats of DJ Mel (DeBarge), followed by a specialty curated sit-down dinner menu by Chef Paul Qui. Taking a break from the busy festival, guests enjoyed dinner amongst the backdrop of a candle-lit tables, fresh flowers and a rooftop view of downtown Austin.


Blige serenaded the audience with favorites such as “Real Love”, “ No More Drama“ and “I’m Going Down.“ At the end of her set, excited attendees chanted “Mary, Mary, Mary!” and succeeded in keeping the singer on stage for an encore which included a version of U2’s “One Love.” Even the onlookers from the street hoped to catch some of Mary’s tunes were seen singing and dancing along. Following the performance, popular electronic rock duo Phanotogram took to the turntables and got the crowd dancing into the night.


Actress Danielle Brooks from Orange Is the New Black stopped by to visit Mary and congratulate her on an amazing performance, but Mary was noticeably equally as excited to be meeting an actress from one of her favorite shows.

Throughout the evening, guests were able to interact with Samsung Galaxy Note 4 devices, which displayed the specialty menus on the tables.



[Photos provided by Getty/Samsung]

Entertainment Seen on The Scene...

Seen On The Scene: D’Angelo, Brandy, Terrance J, Lil Kim, Keyshia Cole & more


(Left: Keyshia Cole, Keisha Epps and Brandy Norwood) Photo by HENNESSY V.S
(Left: Keyshia Cole, Keisha Epps and Brandy Norwood) Photo by HENNESSY V.S

On Sunday, March 15th, Girls With Gifts, Inc. hosted their 3rdAnnual Celebrity Bowling Event, sponsored by Hennessy V.S at AMF Bowling Lanes in Santa Monica, CA. First, spotted in the building were trio Brandy Norwood, Keyshia Cole and Keisha Epps (of Total).

The non-profit organization, founded by Antoinetta Hairston, raised funds at the event  to further their mission to mentor, inspire, and empower young girls from the inner-city or low-income households to help them develop their talents and gifts in arts and entertainment from an early age.

Others in attendance: Julissa Bermudez, Stephen Hill, Head of Programming for BET, Alesha Renee, Gloria and Laura Govan, Shamicka Lawrence, NY Giants Wide Receiver, Kevin Ogletree, and Denver Broncos Safety, Omar Bolden were a few of the celebrities and tastemakers bowling for a great cause as donors enjoyed custom Hennessy cocktails, and music by Jae Murphy.

[Photos by HENNESSY V.S]

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More of Seen On The Scene after the jump…

FLY Events Last Night in NYC

FLY LIGHTs: Palladia Café Sponsored by Vh1 + New Era – #SXSW

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During the festivities over at #SWSX, Palladia Café sponsored a fly event by VH1, New Era Cap, Johnny Was, Organic Gemini Guarana Energy and Monster DNA in Austin, Texas.