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Fashion

Reebok Classic and Kendrick Lamar Launch New “Perfect Split” Pack and Campaign

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Reebok Classic and multi-platinum selling, Top Dawg Entertainment artist Kendrick Lamar return with the new Classic Leather “Perfect Split” pack.  The collection will comprise of Men’s and Women’s styles, launching on Friday, July 15, 2016.

The Classic Leather “Perfect Split” pack brings the split sides of Kendrick’s personality to life, as the silhouettes’ understated white and stone base is updated with contrasting color-blocked accents, alongside a ‘split’ rubber outsole combining retro GUM with contemporary ICE.

Globally acclaimed director Nabil photographed Kendrick in a complementing campaign entirely on vintage camera equipment. The series of raw and candid portraits capture Kendrick in a range of poses, which also reflect the different sides to his personality.

The Classic Leather “Perfect Split” will be available for $74.99 at retailers including Reebok.com, Champs and Footaction.

By Gabriel Williams (@Gabriel_Will2)

Named as one of NY's top Influencers, Gabriel Williams has definitely made a name for himself in today's entertainment industry. Running one of the most respected sites on the web, featured in several online publications, magazines, and on television networks, have interviewed some of today's hottest talent, to consulting, branding, styling, creative direction, social media/content creation for some of the best acts, platforms, and brands in the business; and also offering his specialty in music, whether it's providing background vocals or songwriting - Gabriel knows his place in the rapture of all-things-entertainment, and he plays it very well. Praised as one of the "top entrepreneurs and influencers in the game," Gabriel is just that "IT" candidate for "All Things Pop Culture"!

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