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Legendary tennis player, Serena Williams debuted her first designer presentation at New York Fashion Week with a signature HSN collection at STYLE360. Inspired by her signature flirty and fun style, the eighteen time Grand Slam champion presented one of the most exciting runway shows of the season.


Making her transition from professional tennis player to designer appeared effortless as Serena spent the entire show carefully putting together each models outfit, while also mentioning that she had butterflies. Combining sporty and chic, models came down the runway in easy-fitting, yet edgy and contemporary silhouettes for women of all sizes, including plus size model Denis Bidot who came out rousing applause.

Anna Wintour

Sitting front and center was none other than Anna Wintour, rocking her signature shades as she showed support for one of her favorite tennis champions. Backstage, wearing a leather crop top and mini skirt from her collection, Serena was overheard telling Anna pre-show she was nervous at the US Open because Anna had been at the last two.

Caroline Wozniacki

Joining Anna in the front row was competitor and best friend Caroline Wozniacki, wearing a red sheath dress from her friend’s collection. 

Additional celebrities in attendance included actors and Serena’s good friends Boris Kodjoe and Marlon Wayans, supermodel Beverly Johnson, RHOA’s Kenya Moore, WNBA’s Cappie Pondexter, The New Atlanta’s Africa Miranda, Supermodel Coco Rocha and others.

Congrats Serena! Great show! 

Photos by: Bernard “Beanz” Smalls 

Check out more of Serena’s collection below…

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